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Saturday, August 23, 2014

Catapult!

No, not the kind where they hurl rocks against castle walls in Game of Thrones, but the catapult on an aircraft carrier that propels a jet plane from zero to a few hundred miles an hour in a second or two! Now that’s a catapult!

And from what we’ve seen in the last two weeks as the Leadership Team has toured our offices around the state, the energy and enthusiasm for our October 7 transition to BHHS Indiana Realty looks to be building for an exciting launch that can catapult our agents to greater success.

In September, Craig West and I will be visiting each office and sharing an overview of the new BHHS systems and our own new BHHS Indiana Realty website. Then, during launch week, trainers from the BHHS HQ will be in town for detailed, hands on systems training. For now, though, we’ll give you a few glimpses of what’s coming:

The national BHHS consumer facing website is fabulous and if you haven’t yet checked it out, you can find it at:


That website will provide your clients and prospects with some leading edge features they won’t find other places! First, consumers can search nationwide, so when your local client decides to buy a condo in Bonita Springs or a cabin in the Rockies, they don’t have to leave our company’s website and potentially forget about us!

Also, the national website will have a feature called “Inside Access,” where the consumer can register and view new information including “Off Market” data! Yes, they’ll be able to view Pending and Sold homes (provided the local Board allows it) so they no longer will need to rely on some other site’s guestimidiocy!

Also, the Inside Access participant will be able to search and view homes’ INRIX Drive Times and even Walk Scores, two of the latest, high tech sophisticated tools our clients will find extremely helpful in seeking that perfect home. And think about how these elements can improve our effectiveness in working with buyers by helping them eliminate areas that are too far from work or other desired commuting destinations, as well as helping them focus on areas with high Walk Scores showing proximity to parks and coffee shops and other desired community features, if that’s an important consideration! Using these two features, we should be able to reduce the number of homes we’ll need to actually show most buyers—while providing them better service by being more focused on their desires! Sounds like a win/win to me.

Next time, we’ll share some previews of the new BHHS Resource Center that replaces and enhances the tools of the PREA Center.

So, strap in and get ready for an exciting and profitable ride!

David M. Hassler

Director of Coaching

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